Lessons on building real estate landing pages, websites and marketplaces, plus marketing tips that bring in better leads.
A lead that nobody calls back in time is wasted ad spend. How to send leads to Google Sheets, email and a CRM instantly, assign them to sales and track them until the deal closes.
A practical introduction to SEO for real estate websites: choosing keywords by project and area, page structure, speed, content and the common mistakes that keep pages off Google's first page.
The 8 sections every real estate project landing page should have, from the first screen, location and floor plans to the sign-up form, to turn ad clicks into qualified leads.
What to automate in real estate customer care: instant replies to sign-ups, viewing reminders, project updates by email and Zalo, plus the things you should never automate.
How to find out which channel really brings in buyers: tag every campaign with UTM parameters, track sign-ups in Google Analytics 4 and compare them with sales results.
Why page speed matters for real estate websites, the usual culprits such as oversized images and too many plugins, and how to test and improve speed on mobile.
Signs it is time to move from Google Sheets to a CRM, the features that matter most to real estate sales teams, and the questions to ask before choosing software.
The pages every real estate company website should have: home, about, projects, news, careers and contact. What each page needs to build trust and keep visitors engaged.
What to set up before running Facebook ads for a real estate project: a dedicated landing page, Meta Pixel, buyer profile, ad content and tracking, so your budget is not wasted.
